Analytics
Serpstat digital Marketing researches: SEO and PPC insights, expert ratings, salary market researches, competitor analysis, niche research, and more.
Keyword Clustering: algorithms and approaches of popular SEO tools
Clustering is necessary to create the semantic core or organic site structure. Clustering can be done manually or by using different platforms and algorithms. Serpstat's clustering algorithms are based on machine learning principles. Find out how to apply them.
Keyword Clustering: algorithms and approaches of popular SEO tools
Clustering is necessary to create the semantic core or organic site structure. Clustering can be done manually or by using different platforms and algorithms. Serpstat's clustering algorithms are based on machine learning principles. Find out how to apply them.
Serpstat’s Research: The War in Ukraine and Search
Serpstat team researched how information in the search engine changes due to the news and changes in the world. Check how any data spreads all over the sources.
Backlink Profile Benchmarking: Measuring your Site Authority vs. your Competitors
Backlink competitor analysis can give site owners strategic guidance on how to create an off-site link-building strategy that helps them outrank top competitors. The following post will cover the fundamentals of backlink competitor analysis.
E-Commerce And Competition: How To Compete With Market Leaders In Organic Search
A guide on analyzing and beating the market leaders in e-commerce. Find your relevant competitors, learn from their experience, improve and rank higher.
5 Reasons Why Positions In Google's SERP Are Different From What You See In Rank Tracker
You know your positions in rank tracker, but Google SERP shows you a completely different thing? No worries, here we answer why exactly this happens to you.
What Keywords Are The Most Expensive In The USA, Canada And The UK In 2021
Have you ever wondered which keywords are the most expensive on Google AdWords in 2021? Serpstat has conducted a study to determine how expensive the ad clicks are in various niches in the USA, Canada and the UK.